Train wrecks in digital signage
29 July 2014 | Lyle Bunn
So many digital signage installations are either a “train wreck” today or are going “off the rails” on their path into the ditch. Many are under-performing.
The menu board opportunity
18 July 2014 | Jeff Hastings
One display that every single visitor to a restaurant or fast food outlet will unfailingly consult is the menu board. Most retailers have to attract customers’ attention to their in-store displays, but restaurateurs have a guaranteed audience.
Retail persona baiting with digital Signage
16 July 2014 | Ashley Ropar
Face-to-face sales are becoming less of the norm as consumers interact with screens and mobile devices in their shopping pursuits. As a retailer, you want to dangle that universally delicious carrot to attract all consumers to your products and services.
Travel kiosks, passenger experience & airport trends (infographic)
15 July 2014 | Frank Olea
International travel is on the upswing, as a result, passengers are experiencing longer wait time which is resulting in frustration for both passengers and airport staff.
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