Member Profile 

Arbitron's Out-of-Home division provides training, consumer shopping data and audience profiles for out-of-home media. Currently, more than 100 out-of-home plants/place-based media and thousands of media industry clients - agencies, advertisers, stations, marketers and networks - utilize Arbitron and Scarborough consumer behavior information and software.

Credible third-party measurement helps advertisers justify their investment in the medium. The Company's 50+ years of audience measurement experience help sellers focus on selling the value of their advertising rather than justifying the credibility of their measurement. Arbitron research studies about cinema advertising, the outdoor industry and traditional and nontraditional media can be found on the Company's Web site at www.arbitron.com and can be downloaded free of charge.

 

Arbitron Out-of-Home
9705 Patuxent Woods Drive
Columbia, MD 21046
United State
Website: www.arbitronoutofhome.com
Contact: Sheena Lewis
Phone; 443-259-7579
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Kari Blankenship, Cabela's
"Being a member of the DSA allows us to stay at the forefront of the retail self-service industry offerings. We are able to work alongside other deployers and share ideas and experiences."

Kari Blankenship
Retail Programs Manager
Cabela's Inc.


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