Blog: Keith Kelsen 

Keith Kelsen (bio)
Chairman & CEO
5th Screen Digital

Thursday, 25 March 2010
Preparing content for digital signage can be a daunting task. If one breaks it up into the three types of networks; Point of Sale (all about the shopper), Point of Wait (the relevant dwell time), and Point of Transit (people on the go), then one can begin to create a plan for their network.


The planning process is the key to arriving at a viable network that delivers consitantly. Understanding the technology is important, but understanding what is going to go onto your network is critical to the success of any network.
Posted by: Keith Kelsen AT 02:45 pm   |  Permalink   |  0 Comments  |  
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