The DSA Welcomes Zephyr Media to the family. Here's what you need to know about Zephyr Media.
Company: Zephyr Media (Member Profile page)
Where is Zephyr Media Headquartered? Dallas, Texas.
Online: You can find us online at our website, as well as through our media partnership with the U.S. Army. We are on Twitter @ZephyrDOOH and on Facebook.
What is Zephyr Media's Elevator Pitch? Zephyr Media provides seamless digital place based strategies. Zephyr Media advertisers are better able to engage audiences, drive purchase decisions, and deliver more relevant brand messages and offers – increasing loyalty and driving sales.
About You: David Over, Chief Operations Officer. David has extensive experience within the marketing and media industries both as principal and in senior positions within leading innovators in the Direct Marketing, Contract Publishing, Sponsorship and Internet media sectors. David has been implementing key original concepts throughout his 24 year career, commercializing new marketing, media and sponsorship opportunities within both the print and online media industries. A talented critical relationship manager and possesses strong creative problem solving abilities.
What do you think about the current digital signage/digital out-of-home landscape? Finally DOOH is gaining acceptance and is being understood more fully by advertisers and venue owners. We hold a unique and high profile position as a tool for brands to reach audiences throughout their customer journey across multiple screen types. As we move towards networks that are fully convergent with location-based and personalized mobile technology, facial detection and standardized audience measurement, DOOH will far surpass all other forms of audience engagement.
Give us an example of your work: Zephyr Media Inc. partnered with the US Army to deliver a high-impact Digital Place Based Network (DPB) with multiple screen formats including DOOH, Mobile and On-line across army bases nationwide. Bringing advertisers a unique, captive, targeted fully engaged audience and a very desirable young, highly paid, high spending demographic.
You can learn more about it here and here.