Press Releases 

Press releases by members are posted as submitted. If you are a member, send your release to .

Friday, 19 November 2010

Washington, November 19, 2010 – The National Retail Federation and Digital Screenmedia Association (DSA) have announced a special pavilion for the NRF 100th Annual Convention & EXPO, January 9-12, 2011 in New York. The Digital & Outdoor Signage Pavilion, which will be featured on the EXPO floor, will showcase the latest and hottest signage capabilities – both outside of the store to get them in as well as inside the store to keep them captivated. This area of technology is moving very quickly and retailers need to see what must be integrated into their stores for both increased profit, tracking capabilities, cross selling and unique branding.

“Since digital and outdoor signage is such an essential part of the retail experience, we are thrilled to be able to bring this to our convention attendees,” said Susan Newman, Senior Vice President Conferences, NRF. “Retailers of all sizes will easily benefit from what the pavilion has to offer. We are thrilled to work with DSA as we celebrate our 100th convention anniversary.”

“Like everything else in this world, signage has gone digital. Retailers are intrigued by the power of full motion video and graphics to attract customers, as well as the ability to update messages in real time,” said David Drain, Executive Director of the DSA. “We are really pleased to be working with NRF on this initiative and I give kudos to them for continually bringing solutions to their show that make it a must-attend event.”

Companies exhibiting in the pavilion include:
• A1Solution
• AirWatch
• Conexus World
• Cybera, Inc.
• DT Research
• FootFall – An Experian Company
• FortiusOne
• Glancetron Co., Ltd.
• Imprint Plus
• Industry Retail Group, Inc.
• Intello Technologies
• InVue Security Products
• Janam Technologies LLC
• Lawrence Metal Products
• Omnivex Corporation
• Oncue Technologies
• Planar Systems, Inc.
• Radical Computing Corporation
• SOTI, Inc.
• Telaid
• Wachter Network Services

Retailers can register for a free EXPO pass at:

About the Digital Screenmedia Association (DSA)
With over 660 members, the purpose of the DSA is to advance the growth and excellence of the global digital signage, interactive kiosk and mobile community through advocacy, education and networking. Members include users of digital screenmedia in all vertical markets, including retail, as well as manufacturers, resellers and distributors of hardware and software, network operators, integrators, advertising agencies, consultants, analysts, publishers, tradeshow organizers and service companies.

About the National Retail Federation (NRF)
As the world's largest retail trade association and the voice of retail worldwide, the National Retail Federation's global membership includes retailers of all sizes, formats and channels of distribution as well as chain restaurants and industry partners from the U.S. and more than 45 countries abroad. In the U.S., NRF represents the breadth and diversity of an industry with more than 1.6 million American companies that employ nearly 25 million workers and generated 2009 sales of $2.3 trillion.

Posted by: Admin AT 01:49 pm   |  Permalink   |  
Friday, 08 October 2010
LOUISVILLE, Ky. – Digital Signage Today, the Internet's leading news and information portal for the digital signage industry, today announced the publication of "Digital Signage Software Comparison Guide: Second Edition," a guide to 130 leading digital signage software products.

Exhaustively researched and completely updated for 2011, the guide provides detailed information about each of the software packages covered, from content types supported to operational details. More than 70 attributes and capabilities are provided for each of the software packages.

In addition, the guide comes with an interactive Windows application that allows users to place checkmarks next to desired attributes. The application then dynamically generates a printable list of software products that meet those specific needs.

The second edition of the Digital Signage Software Comparison Guide is available at
Posted by: Admin AT 09:21 am   |  Permalink   |  
Tuesday, 14 September 2010

Louisville, KY – Sept. 14, 2010:   The Digital Screenmedia Association (DSA) has partnered with BUNN Co. to make the popular SPEED Digital Signage Training Program available online.

SPEED is available as the complete 4-hour program in four one-hour subject matter modules to serve the needs of project managers, end users, integrators and suppliers who are advancing digital signage and dynamic place-based media initiatives. Program information and registration is available at

SPEED is approved by InfoComm International for Certified Technology Specialist (CTS) professional certification for 4 Renewal Units (RUs). The program covers:

• Digital Signage Overview, Directions and Value
• Advancing the Project
• Defining and Designing the Digital Signage Network Deployment
• Advertising Revenues
• Network Financials
• Playlist Design
• Content Best Practices
• Best Sources of Additional Digital Signage Information.

The cost is $75 per one-hour session or $195 for all four sessions. Access to the training also includes PDFs of the PowerPoint presentations and the ability to ask questions of the presenter.

David Drain, DSA executive director, said “There is a real need for training in the digital signage industry, so we’re pleased to partner with Lyle and make his program available as an on-demand webinar. While Lyle’s program is especially helpful for anyone who is new to digital signage, even those who are experienced will find it valuable and will reference his material again and again.”

The SPEED program and its elements, including templates for network design, playlist planning, content composition and ad revenue forecasting has been presented to thousands of professionals and refined over the past two years by Lyle Bunn, principal of BUNN Co., a highly regarded business and project consultant and educator in North America’s digital signage industry. Bunn said, “The real-world, vendor agnostic perspectives and best practices presented in SPEED make it an excellent starting, or updating point for success in digital signage use and supply.”

DSA President Stuart Armstrong, who is president of EnQii North America, has said “I was truly impressed with the quality of the information and Lyle’s instructional style. I am confident that folks coming out of his program will be better prepared to maximize the upside while lowering the risk of their digital signage program.”

SPEED will continue to be delivered live at major industry events and in private classes.


The SPEED Digital Signage Training Program is a practical, vendor neutral, accelerated how-to program comprised of eight modules in four segments, with planning templates in primary areas of digital signage network planning and operations. The SPEED program was developed and is delivered by Lyle Bunn of BUNN Co. a highly regarded business and project consultant and educator in North America’s digital signage industry. SPEED provides knowledge and templates to guide end users, network operators, suppliers, advertisers and investors to improve business and project planning, launch, deployment, application and the use of digital signage and digital out-of-home media. The information presented is based on industry best-practices, objective, vendor-agnostic and applicable to initiatives in any application, environment, funding or supply model. See  

About Digital Screenmedia Association (DSA)
The Digital Screenmedia Association was formed through the April 2010 merger of the Digital Signage Association and the Self-Service & Kiosk Association. With over 650 members, the purpose of the DSA is to advance the growth and excellence of the global digital signage, interactive kiosk and mobile community through advocacy, education and networking. See


Lyle Bunn
Principal & Strategy Architect
Tel:  613-475-9121  

David L. Drain
Executive Director
Digital Screenmedia Association (DSA)
Tel: (502) 489-3915 x232


Posted by: Admin AT 08:57 am   |  Permalink   |  
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