Keywest Technology director selected as industry expert to digital signage industry educational platform: The Guide to Dynamic Digital Communication

LENEXA, Kan.  – Keywest Technology is excited to announce its support for the digital signage industry’s educational program called ‘The Guide to Dynamic Digital Communication’ (The Guide). We are also proud that David Little has been invited to participate as an industry expert answering specialist questions on digital signage software at the "Ask the Experts" stand, European Sign Expo in London 25th to 27th June at the Excel centre.

“We believe that informed customers make better customers. The Guide is really an extension of an educational process Keywest Technology has been involved in for many years. We wanted to reach out to digital signage users and resellers in a forum that provides acute information equipping one for success. The Guide provides an unbiased tool that can assist any organization through a successful digital signage project,” said David Little.

With a background in emerging digital technologies, Little worked for more than 10 years as an electronic field engineer with digital video equipment manufacturers before joining the newly formed Keywest Technology in 1999. Responsible for various activities including communications and product development, Little believes his most important time is spent with customers learning the ins and outs of their needs and how digital technology can best serve them.

In such a fast growing industry as digital signage, being able to research and make quick and accurate decisions allows organizations to improve the ROI on any digital signage project.  The Guide spans across 1,000+ pages, containing over 1,200 images and videos, hundreds of case studies and extensive reading options. It is an encyclopaedia of digital signage. Little went on to say that "The value of The Guide to any company across all verticals is priceless."

Mark Morahan, the Editor of The Guide states: "Real industry growth will only come by educating the end-users of the benefits of what our industry has to offer and providing them with inspiration and independent advice without the sales pitch. It is only then that they will be ready to become our customers."

For more information on The Guide: www.tgddc.com

To register for Ask the Experts: www.fespa.com/eurosignexpo

About Keywest Technology
Keywest Technology is an authentic designer of digital signage systems offering solutions from simple playback to large multi-sign and interactive networks. Keywest builds systems with a holistic approach that include key software technologies, creative design, system design, and comprehensive support. Based in Lenexa, Kan., the company is dedicated to making digital signage technically as easy as a day at the beach. For more information, visit www.keywesttechnology.com.