White Papers & Case Studies 
Thursday, 21 October 2010

Training employees is an expensive and time-consuming process, one that uses the resources of managers and employees and leads to slower service for customers. Single-shift training offers significant benefits, including:

  • Increased customer satisfaction
  • Improved efficiency
  • Higher ROI

Download this white paper.

Posted by: Digital Screenmedia Association AT 02:10 pm   |  Permalink   |  
Thursday, 21 October 2010

LEGOLAND California, a family theme park, needed an interactive kiosk to provide personalized mock driver's licenses to children. The park turned to INTOUCH Interactive, who partnered with software provider PROVISIO to create a customized kiosk application. The kiosk features:

  • A rich content interface
  • The ability to interact with the theme park's POS system
  • Automatic handling of attract screens and session timeouts

Download the case study.

Posted by: Digital Screenmedia Association AT 02:03 pm   |  Permalink   |  
Thursday, 21 October 2010

Delta Airlines needed to convey its message of international flights to the highly targeted market of business travelers. Digitas and SeeSaw Networks created a relevant, digital place-based campaign with messages designed specifically for the international business traveler. Results included:

  • A 15 percent increase in awareness of Delta
  • A 28 percent increase in awareness of Delta as an international carrier
  • A 61 percent increase in people likely to recommend Delta to others

Download the case study.

Posted by: Digital Screenmedia Association AT 01:52 pm   |  Permalink   |  
Monday, 11 October 2010

Restaurant owners and operators are looking for ways to comply with new laws requiring the display of nutritional information. Digital menu boards can offer a solution. The technology also offers more benefits, including:

  • Flexibility
  • An additional revenue stream through vendor partnerships
  • Sales lift

Download the white paper.

Posted by: Digital Screenmedia Association AT 08:40 am   |  Permalink   |  
Monday, 11 October 2010

Digital signage is a powerful tool for retailers, but navigating the vast array of information to choose the right system can feel daunting. Learn five strategies for successfully deploying digital signage, including:

  • Content
  • Placement
  • Dwell
  • Dayparting

Download this guide.

Posted by: Digital Screenmedia Association AT 08:37 am   |  Permalink   |  
Monday, 11 October 2010

Digital signage is an increasingly common way to reach consumers, and a crucial element to a successful digital signage deployment is the content displayed on the digital sign. Good content means that the network is running smoothly and targeted messages are reaching consumers, helping to drive ROI. But navigating content management can be complex. Learn about:

  • The major types of content management software
  • Trends in content management
  • Aggregators
  • Add-ons 

Download the guide.

Posted by: Digital Screenmedia Association AT 08:34 am   |  Permalink   |  
Monday, 11 October 2010

Digital signage and digital out-of-home solutions are becoming more ubiquitous in the marketplace. In order to maximize ROI, network owners are turning to advertising to monetize the system. But advertising can do more than help with costs; it also can help improve the look of a store, help increase brand loyalty and save a company money. In this guide, learn about:

  • Monetizing digital signage
  • Current trends
  • Measurement and analysis
  • Choosing the right equipment
  • What the future holds

Download the guide.

Posted by: Digital Screenmedia Association AT 08:32 am   |  Permalink   |  
Monday, 11 October 2010

The digital signage phenomenon can be found in an assortment of industries, from retail and malls to corporations and universities. Learn how to effectively integrate this technology into the food service industry with digital menu boards and weekly specials. Digital signage in restaurants can:

  • Improve branding
  • Reduce perceived wait time
  • Ease dayparting

Download the guide.

Posted by: Digital Screenmedia Association AT 08:25 am   |  Permalink   |  
Monday, 11 October 2010

Hospitals and doctors' offices have their own unique communications challenges, but deploying digital signage can help them overcome the tedious check-in process and other patient troubles, such as navigating the building and sitting in a waiting room for hours on end.

Learn how digital signage technology can be utilized throughout the healthcare industry, including:

  • Facilitating communication with staff
  • Minimizing perceived wait times
  • Informing patients

Download the guide.

Posted by: Digital Screenmedia Association AT 08:19 am   |  Permalink   |  
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