White Papers & Case Studies 
Tuesday, 28 May 2013

With offerings as creative and addictively delicious as Green Tea Strawberry Créme, MojiTea and Teappuccino, Argo Tea – a successful chain of specialty tea cafés – updated its static menu boards to cost-effectively improve its presentation and automate the delivery of new menu content. This Chicago-based chain of specialty tea cafés has installed a total of 78 BrightSign network-enabled digital signage players to deliver high-definition menu boards at the company’s 26 cafés located across the globe.

"BrightSign's digital signage players enabled us to consolidate management of our entire network of digital menu boards," said Simon Simonian, Argo Tea's Co-Founder. “For example, updating seasonal menu items from company headquarters centralized a process that created efficiencies and cost savings.”

Argo Tea’s triple-board menu displays use three ultra-compact BrightSign media players discreetly hidden behind slim 46- and 52-inch monitors for each location in Chicago, New York City, St. Louis, Boston, Beirut and Abu Dabi.

Provided by BrightSign

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Posted by: Admin AT 10:08 am   |  Permalink   |  
Friday, 10 August 2012
The owners of a Culver's restaurant in Palatine, Illinois, know their customers stand at the menu board for less than a minute before they make their selections. That is not a lot of time to communicate daily specials, price changes and new menu items as well as old favorites.

With humble Midwest origins dating back to the 1980s, Culver's was founded on the principal that it would only serve fresh, cook-to-order meals including the trademark ButterBurgers and custard. Now as a mature fast casual restaurant chain with 428 restaurants in 19 states across the United States, it can be a challenge to communicate information quickly. Plus, doing all of this a minimum cost makes for an even greater challenge.

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Provided by LG Electronics
Posted by: Admin AT 02:44 pm   |  Permalink   |  
Thursday, 24 May 2012
On 23 June 2011, Wendy's celebrated the opening of its flagship restaurant located in Moscow's historic Arbat District. In 2011 a total of 6 restaurants were opened in Moscow, 16 more will follow by the end of 2012. Wenrus Restaurant Group, a Wendy's franchisee, plans to develop 180 restaurants in the country over the next 10 years.

The Challenge

The company was willing to use innovative technologies managing content on digital menu screens. They needed a system that would allow them to display information at the right place and the right time, controlled from a single point of contact in order to have overall and easy control to manage th content on the displays, with the possibility to run different content per display.

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Provided by AOpen
Posted by: Admin AT 01:50 pm   |  Permalink   |  
Wednesday, 14 December 2011
Our Client offers "one-stop shopping" design and manufacturing services for a wide variety of visual identification products. With sales of over $110 million, they are recognized as a major designer and manufacturer of point-of-purchase displays and indoor, outdoor and neon signs, serving the Automotive, Banking, Brewery, Convenience Store, Liquor, Lodging, Petroleum, Quick Service Restaurant, Soft Drink, and Tobacco industries.

Download the case study

Sponsored by Rollouts
Posted by: Admin AT 10:16 am   |  Permalink   |  
Friday, 30 September 2011
Posted by: Admin AT 02:03 pm   |  Permalink   |  
Friday, 27 May 2011
The San Francisco Giants, 2010 World Series Champions, are a technology savvy MLB team. Always looking to improve fan experience, efficiency and increase revenue, they explored the use of digital menu boards to replace traditional static displays. With a large number of home games per season, changing menu content for non baseball events poses a labor intensive and logistical challenge. ping HD created a solution that would enable pricing and product changes from one event to another in a cost effective and timely manner that yielded a positive ROI.

Download the case study.
Posted by: Admin AT 03:44 pm   |  Permalink   |  
Wednesday, 06 April 2011
In order to guarantee more time to enjoy a good meal, it is crucial to have an ordering system that is intuitive and fast. This case study highlights the interactive ordering concept designed for Holyfields, the Frankfurt, Germany-based high-end and innovative restaurant chain.

Download the case study.
Posted by: Admin AT 11:21 am   |  Permalink   |  
Monday, 11 October 2010

Restaurant owners and operators are looking for ways to comply with new laws requiring the display of nutritional information. Digital menu boards can offer a solution. The technology also offers more benefits, including:

  • Flexibility
  • An additional revenue stream through vendor partnerships
  • Sales lift

Download the white paper.

Posted by: Digital Screenmedia Association AT 08:40 am   |  Permalink   |  
Monday, 11 October 2010

The digital signage phenomenon can be found in an assortment of industries, from retail and malls to corporations and universities. Learn how to effectively integrate this technology into the food service industry with digital menu boards and weekly specials. Digital signage in restaurants can:

  • Improve branding
  • Reduce perceived wait time
  • Ease dayparting

Download the guide.

Posted by: Digital Screenmedia Association AT 08:25 am   |  Permalink   |  
Monday, 14 June 2010

New menu laws require that restaurants with 20 or more outlets post the caloric content of each item on the menu. Displaying such information can present challenges to those restaurants depending on printed signage, including fitting the new information on the menus while keeping them attractive, posting the new menus onto existing menu frames and being able to adapt to change. Digital menu boards can provide a solution, and offer:

  • Flexibility and space management
  • Content control
  • The ability to analyze customer behavior

Download the white paper.

Posted by: Digital Screenmedia Association AT 03:54 pm   |  Permalink   |  
Wednesday, 12 May 2010
Menu boards "wow" customers while educating them on the health benefits of yogurt. Download Now.
Posted by: AT 03:17 pm   |  Permalink   |  
Wednesday, 12 May 2010
The University of Akron wanted to more effectively communicate and update their campus messages to meet the goals of a variety of university stakeholders, so they turned to Wireless Ronin Technologies to design and deploy a digital signage network. Download Now.
Posted by: AT 02:01 pm   |  Permalink   |  
Wednesday, 12 May 2010
As restaurants incorporate more digital systems, managing the different elements becomes more complicated. Integration is key to the successful running of a digital restaurant. Download Now.
Posted by: AT 11:23 am   |  Permalink   |  
Wednesday, 12 May 2010
 JMJ-LLC, a Wendy's franchisee, needed a way to increase customer convenience and save money while serving millions of customers in the busy Las Vegas airport. WAND Corporation's state-of-the-art POS system offered a solution. Download Now.
Posted by: AT 11:14 am   |  Permalink   |  
Wednesday, 12 May 2010
Want to reduce your restaurant's perceived wait time, entertain patrons and decrease paper waste? Consider digital signage. Download Now.
Posted by: AT 10:40 am   |  Permalink   |  
Wednesday, 12 May 2010
Zoofari Café, part of the New Orleans Audubon Zoo, caught attention when it installed four 46-inch LCD screens. The café now uses the screens to display content and advertising that promote the zoo’s food offerings as well as highlight wildlife education. Download Now.
Posted by: AT 10:07 am   |  Permalink   |  
Wednesday, 12 May 2010
Customers have more choices than ever, all of them competing for attention. Digital menu boards allow retailers to use dynamic messaging to convey brand information, advertise specials and deliver highly targeted promotions. Download Now.
Posted by: AT 10:04 am   |  Permalink   |  
Wednesday, 12 May 2010
The concept of digital signage is easy: show great content on great hardware. But the technology behind it can be daunting for newcomers and pros alike. This guide digs deep into the nuts and bolts of successful digital signage to explain the inner workings of this terrific new business tool. Download Now.
Posted by: AT 09:38 am   |  Permalink   |  

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