Emerging customer-centric technologies are changing the nature of the retail industry. It is both difficult and complex to evaluate current technology options and track future trends. To aid in this process, this Research Article provides a historical perspective, details emerging technology trends, and advances retail store formats and technologies that retailers should be considering now and in the future.

Provided by Platt Retail Institute

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In today's market, the iPad and Android tablets are doing more than just disrupting the way millions of users consume digital content on-the-go and at home. They are paving the way for businesses across many different industries to more effectively and memorably engage with their customers. Since they are a cost-effective and beautiful way to engage with customers, they easily create memorable one-on-one experiences in any location.

Provided by MokiMobility

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Wireless Ronin Technologies, Inc., a leading marketing technologies solutions provider, has published a new white paper outlining the advantages retailers can gain by designing stores that integrate omnichannel digital marketing solutions to enhance the customer experience. This white paper includes suggestions for leveraging technology in the store to seamlessly incorporate the digital channels that customer expect and use regularly while shopping.

Provided by Wireless Ronin Technologies, Inc.

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Network of Omnivex powered digital signage enhances the customer experience at one of Calgary's top shopping centers.

Southcentre Mall is located in Calgary, Alberta in the community of Willow Park. The mall offers a diverse mix of more than 200 highly accliaimed stores and services. It is the exclusive location for some of Calgary's most sought-after retailers including Crate & Barrel, Restoration Hardware, Coach, Bose and Disney.

Originally opened in 1974, Southcentre was in need of a remodel in order to bring it into line with the newer shopping centers in the Calgary area. Southcentre wanted to ensure they were providing an unparalleled shopping experience an maintaining their reputation as the preferred place to shop in the Calgary area. Since the mall had been in operation for more than thirty years, management felt that it was time to expand and update the facilities, so beginning in the fall of 2007, the mall underwent a $104 million renovation to bring it to the forefront of the upscale shopping destinations. Following completion of the renovation, the mall boasts just under one million square feet of retail space.

Provided by Omnivex

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In order to service its customers and increase sales, Sporthaus Schuster, a sporting goods retailer based in Germany, partnered with two digital signage solution providers to create an interactive navigation center. Friendlyway, a provider of touch screen kiosks, digital signage solutions and internet kiosk software offered Store Navigator. The system is a turnkey solution for retail stores, which makes navigating the building easier and requires minimum maintenance costs and time. In addition, 21 displays powered by AOpen digital engine media player, were installed to help customers by showing route descriptions and promotions.

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Shopping malls, with their diverse audiences and variety of stores, can be ideal places for digital signage. But in such a crowded, noisy space, it can be hard for the signage to stand out. When deploying digital signage in a mall, it's important to consider:

• Location
• Content
• Demographics

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New technologies are changing the way people shop, and retailers must adapt to keep up. Consumers now expect on-demand access to the information, products and services they want. The increase in consumer knowledge and a desire to interact in a more personalized manner is forcing retailers to fully integrate various self-service touchpoints. In this guide, learn:

• Best practices for self-service store integration
• Obstacles to adoption
• How mobile is changing the customer experience
• The future of self-service integration

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Digital signage is a powerful tool for retailers, but navigating the vast array of information to choose the right system can feel daunting. Learn five strategies for successfully deploying digital signage, including:

• Content
• Placement
• Dwell
• Dayparting

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Digital signage and digital out-of-home solutions are becoming more ubiquitous in the marketplace. In order to maximize ROI, network owners are turning to advertising to monetize the system. But advertising can do more than help with costs; it also can help improve the look of a store, help increase brand loyalty and save a company money. In this guide, learn about:

• Monetizing digital signage
• Current trends
• Measurement and analysis
• Choosing the right equipment
• What the future holds

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As digital signage technology advances, the industry is experiencing a convergence between the systems that power the delivery of content to digital signage networks and the systems that deliver content to and from mobile devices such as cell phones. In this guide, learn about:

• Forms of convergence
• Best practices
• The future of mobile interactivity

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Digital signage, when used properly, can help retailers attract new customers and encourage existing customers to spend more money. But a successful digital signage deployment requires thoughtful planning and clear goals on the part of the retailer. In this guide, learn about:

• Best practices
• Ad placement
• Interactivity

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• The key business advantages
• How cellular-based digital signage works in specific verticals
• The cast of carriers

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When the Nuance Group initiated a redesign of its Tax and Duty Free shops in the Toronto and Calgary international airports, the company wanted to incorporate large-format digital displays. The Nuance Group has been able to meet its objectives of driving sales and increasing point-of-sale merchandising while also controlling its own network and providing advertising exposure to its key brand partners. Download now.

Redbox Automated Retail collaborated with Flextronics to design an exciting new family of DVD rental kiosks. Redbox needed a strategic outsourcing partner like Flextronics to develop an optimized supply chain that included lean manufacturing and to drive the development and production of kiosks for their end customers to meet a very aggressive marketing timeline. Download now.