Digital signage is an increasingly important part of how a business communicates with its customers and employees. And as the industry evolves, today's content management systems are both less expensive and easier to use. Users now can choose between:

• Enterprise systems
• SaaS systems

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Successful kiosk deployoment requires careful planning and consideration of key questions before beginning a project. In addition to functionality, deployers also must consider concepts such as customer experience, aesthetics and branding goals. Intelligent kiosk design incorporates:

• Usable aesthetics
• Careful component selection
• Ergonomics and accessibility

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Financial institutions are under increasing pressure to connect with customers quickly and effecitvely. Digital signage allows banks and credit unions to convey their message and capture the customer's attention, all while improving the customer experience. In addition, digital signage can:

• Offer training to staff
• Connect customers with financial experts in other locations
• Promote special offers and customized messaging

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