White Papers & Case Studies 
Monday, 07 July 2014

Tablets have been touted as "reinventing" and "revolutionizing" retail. Retailers and consumer-facing businesses have been testing the use of tablets to gain operational and marketing advantages, and they are establishing their place in a changing technological landscape. Businesses embracing mobility are incorporating tablets and touchscreens into their customer experience.

Provided by Frank Mayer and Associates, Inc.

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Posted by: Admin AT 09:42 am   |  Permalink   |  
Tuesday, 16 April 2013

Wireless Ronin Technologies, Inc., a leading marketing technologies solutions provider, has published a new white paper outlining the advantages retailers can gain by designing stores that integrate omnichannel digital marketing solutions to enhance the customer experience. This white paper includes suggestions for leveraging technology in the store to seamlessly incorporate the digital channels that customer expect and use regularly while shopping.

Provided by Wireless Ronin Technologies, Inc.

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Posted by: Admin AT 11:00 am   |  Permalink   |  
Tuesday, 09 April 2013

Network of Omnivex powered digital signage enhances the customer experience at one of Calgary's top shopping centers.

Southcentre Mall is located in Calgary, Alberta in the community of Willow Park. The mall offers a diverse mix of more than 200 highly accliaimed stores and services. It is the exclusive location for some of Calgary's most sought-after retailers including Crate & Barrel, Restoration Hardware, Coach, Bose and Disney.

Originally opened in 1974, Southcentre was in need of a remodel in order to bring it into line with the newer shopping centers in the Calgary area. Southcentre wanted to ensure they were providing an unparalleled shopping experience an maintaining their reputation as the preferred place to shop in the Calgary area. Since the mall had been in operation for more than thirty years, management felt that it was time to expand and update the facilities, so beginning in the fall of 2007, the mall underwent a $104 million renovation to bring it to the forefront of the upscale shopping destinations. Following completion of the renovation, the mall boasts just under one million square feet of retail space.

Provided by Omnivex

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Posted by: Admin AT 10:37 am   |  Permalink   |  
Wednesday, 19 September 2012
Businesses have been both exhilarated and challenged by the rapid adoption of tablets by consumers. Tablets promise to extend connectivity to settings where it may not have been practical before and provide a fresh way for consumers to engage.

Testing and planning for a tablet rollout cuts across many areas of decision-making. The choice of tablet, the content, and the marketing of the program to consumers an employees are all key decisions. Operational hurdles related to software, security and compatibility have to be managed. Even with these considerations, the game plan is not complete without planning for presentation.

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Provided by Frank Mayer and Associates, Inc.
Posted by: Admin AT 08:52 am   |  Permalink   |  
Thursday, 03 May 2012
Digital Signage is the ideal way to disperse content and messages in a targeted manner. Displays are now used to project HD video content, sound and text. Synergy is possible between various devices, enabling retailers to connect and interact with their customers, using the latest mobile technology.

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Provided by AOpen

Posted by: Admin AT 08:42 am   |  Permalink   |  
Thursday, 08 March 2012
Carrefour in Greece currently runs 208 Acquire player units across a network of 21 stores and is part of Carrefour S.A., an international hypermarket chain headquartered in Levallois-Perret, France.

Acquires System Integration and Network Management partner, i-Contact, facilitated the requirement for large screen displays in the Carrefour supermarkets to display special offers and promotions. An additional requirement was the ability to be able to effect remote control of the LCD screens in order to adjust the speaker volume during specific times i.e. louder volume during busier periods.

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Provided by Acquire Digital
Posted by: Admin AT 01:42 pm   |  Permalink   |  
Wednesday, 14 December 2011
Acquire Digital was commissioned to provide a cutting edge solution to take center stage at a new flagship LG store within Harrods of London. Working with Microlok systems and utilizing the creative talents of Working Solutions (Creative IT) Ltd, the company helped to create an interactive multimedia experience to demonstrate products, and excite and inspire customers

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Sponsored by Acquire Digital
Posted by: Admin AT 10:24 am   |  Permalink   |  
Thursday, 14 July 2011
A prestigious fashion brand decided to go digital marketing inside their entire retail shop chain worldwide. With a dedicated content development team, this company needs a world class and fully connected digital signage network to deploy their product and marketing
audiovisual content in their own network all over the world. After a tight selection progress,
they chose IBASE partner’s software as the digital signage system backbone and IBASE’s
SI-28 professional media player as the front-end player.

Download the case study

Sponsored by IBASE
Posted by: Admin AT 11:23 am   |  Permalink   |  
Thursday, 07 July 2011
In 2008, KPN knew it was time to change the retail strategy in its KPN Primafoon stores when the company found itself facing several challenges: perceived long waiting times in the stores, a low conversion rate, low revenues per customer and a low in-store representation of the core customer focus group (25- to 40-years olds).

KPN decided to transform all the Primafoon stores to shops with a more modern look and feel. This strategy resulted in a completely new interior design and name for all the outlets: KPN Store.

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Sponsored by SCALA
Posted by: Admin AT 10:14 am   |  Permalink   |  
Wednesday, 30 March 2011
Every company needs a sound communications strategy to be successful, but how does digital media fit into the equation? This paper focuses on the integration of digital media into a communications plan and how to best leverage innovative technology to complement that strategy.

Download the white paper.
Posted by: Admin AT 04:46 pm   |  Permalink   |  
Wednesday, 12 May 2010
Menu boards "wow" customers while educating them on the health benefits of yogurt. Download Now.
Posted by: AT 03:17 pm   |  Permalink   |  
Wednesday, 12 May 2010
 The definition of an "impression" is changing take a look behind the scenes of ad buying, audience measurement and data analysis to learn just what the numbers mean, and how to generate them. Download Now.
Posted by: AT 01:20 pm   |  Permalink   |  
Wednesday, 12 May 2010
Large digital displays are effective marketing tools in venues such as sports arenas, malls, gaming facilities and more, and are a key growth opportunity in the digital signage market. Download Now.
Posted by: AT 01:13 pm   |  Permalink   |  
Wednesday, 12 May 2010
When Coast to Coast, a technology-focused business-solutions provider, needed to provide a low-cost digital signage solution to its client, WaMu bank, the company turned to digital signage distributor Ingram Micro to follow through. Download Now.
Posted by: AT 11:50 am   |  Permalink   |  
Wednesday, 12 May 2010
Washington Mutual, one of the nation's leading banks, needed a cost-effective digital signage solution for a renovated branch. The bank went to Coast to Coast, who then turned to digital signage distributor Ingram Micro to get the job done. Download Now.
Posted by: AT 11:03 am   |  Permalink   |  
Wednesday, 12 May 2010
 TMI Forest Products needed to get the word out to consumers about its latest fencing system. AVI created interactive digital signage, featuring flash animation, music and a voice-over. Download Now.
Posted by: AT 10:28 am   |  Permalink   |  
Wednesday, 12 May 2010
One prominent business model for digital signage involves selling third-party advertising on one or more screens. It’s not for everyone, but for those businesses that can make it work, the sponsored model is a powerful way to monetize digital signs. Download Now.
Posted by: AT 08:49 am   |  Permalink   |  

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