Nanonation's software allows Pinnacle to centrally control content for all of these locations. From targeting content to groups or specific signs the CommandPoint management system allows Pinnacle to address their diverse markets from metropolitan to small town rural area. This allows Pinnacle to create playlists that share global content while having unique content for specific groups of locations.
"I joined the Digital Screenmedia Association because everything is changing so rapidly with this medium that you need to have as much access to information as you can get. I have met many vendors and users, and enjoy the opportunity to share our 'war stories' and use our experiences to help each other with ideas that support successful networks."
Margot Myers
Director, Gobal Marketing & Communications
Platt Retail Institute